Why University

Why University
teaches leaders how to
inspire action.

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To Inspire Pendant

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Stainless steel pendant with orange enamel (3.2cm x 2.1cm).

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Those who know WHY

All organizations and careers function on 3 levels. What you do, How you do it and Why you do it.  The problem is, most don’t even know that Why exists.

Video: Simon Sinek Speaking at TEDx Puget Sound The Golden Circle
Watch Simon's video featured on Ted.com How Great Leaders Inspire Action.
Simon Sinek, author of Start With Why

Why

Purpose, cause or belief
The Why is the single driving motivation for action.
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How

Guiding principles
Hows are the specific actions that are taken to realize the Why.
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What

Tangible proof, results
Whats are the tangible manifestations of the Why.
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